Social media managers and marketers rarely brag about an enormous budget. Most are working to market their brand on a limited budget and many are solo-preneuers or small business owners working on a shoestring budget. The great thing about social media is that you don't need a large corporation level budget to make things happen. You can be successful on social media with less; the key is to know how to do it.
If you are looking for a great social media strategy but worry your budget will hold you back, here are some tips to help.
The bottom line is, you work with what you've got. If you don't have a lot, that's okay. You just learn to make the absolute best of what you do have and stretch it as far as you can. You narrow your focus to the most important tasks and the things you can afford right now, then you do those things to the best of your ability. As you grow, your budget grows, and you can add more tasks to your strategy.
If you have questions about social media strategy or building your brand online, contact us today.