adrienne@2girlsconsulting.com
Welcome
2GC builds mutually beneficial relationships between companies and their audience with solid strategies to develop awareness and grow businesses. We take the guess-work out of marketing and brand development, to help your company build its client base and expand its services or product offerings. We're here to support your business's ability to focus on growth without losing momentum to branding and marketing missteps.
your message. your clients. your business.
In My Opinion
The Core Concepts of Effective Reputation Management
"Character is like a tree and reputation like its shadow. The shadow is what we think of it; the tree is the real thing." Abraham Lincoln.
A Roadmap to Reaching Thought Leadership
Research has shown in order to become a master in a particular field, you need to invest at least 10,000 hours of practice within the field. In addition, to be effective, this practice has to be deliberate: it must be mindful and completed with the constant goal of improvement.
Four Ways to Demonstrate Thought Leadership
Entrepreneurs can be divided into leaders and followers. Followers might be sufficiently competent and reliable, but leaders are the ones who command the most attention and respect.
Reputation Management and Habits of Successful Leaders
Forbes magazine recently published an online article titled "The Most Successful Leaders 15 Things Automatically, Every Day." Leaders know how important reputation management is, both personally and professionally, and they become experts at doing these 15 things every day to ensure success.
Getting Past Excuses
Excuses are nothing more than distractions keeping you from being successful. Whether from a co-worker on a team or yourself, they are unacceptable.
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