adrienne@2girlsconsulting.com

Welcome

2GC builds mutually beneficial relationships between companies and their audience with solid strategies to develop awareness and grow businesses. We take the guess-work out of marketing and brand development, to help your company build its client base and expand its services or product offerings. We're here to support your business's ability to focus on growth without losing momentum to branding and marketing missteps.

your message.  your clients.  your business.

In My Opinion

The Basics for a Good Social Media Strategy

Social Media Engage & Interact
02/05/2019 Adrienne N. Hester
Implement these three simple steps and you will be well on your way to a sound social media strategy.

Taking Your Dream to Fruition is Possible with a Proven Project Management Team

Oh the Places You'll Go
08/07/2015 Adrienne N. Hester
Great! You have an idea, not just any old idea, but the best idea since sliced bread. OK, so maybe not that good, but it is good. You ask yourself, why hasn't anyone thought of this before? You think, hmmm, I should do something with this idea...

Include Corporate Social Responsibility in Your Brand Development Strategy

CSR
07/09/2015 Adrienne N. Hester
Brand Development includes more than communicating your company's services or product offering to potential clients and partners. When planning your brand development strategy, consider adding a program or activity which illustrates corporate social responsibility (CSR) to your business plan.

4 Ways to Improve Organizational Culture

business lunch
07/05/2015 Adrienne N. Hester
Organizational culture is not something that is established overnight, but with the right effort it can be created. And once it is, you should never cease finding new ways to enhance it. Here are four ways to improve organizational culture.

Pump Up Your Positioning Power

aspirin heart health
06/14/2015 Adrienne N. Hester
Image has a lot to do with perception and positioning. Before you can convince customers and your target demographic about who you are and what you do, you need to know those answers yourself.

3 Common Brand Development Mistakes You Want to Avoid

uplifting hands
05/28/2015 Adrienne N. Hester
Keeping yourself well-educated on the best ways to build your brand is vital for growth. But also understanding what brand development mistakes to avoid is just as important.

3 Powerful and Simple Social Media Tips to Boost Brand Development

social media tree
04/03/2015 Adrienne N. Hester
Utilizing the powerful tool that is social media is an excellent way to build your brand. Here are three keys ways to use your social media platforms to better develop your brand.

3 Ways to Improve Your Marketing Strategies with Content

Why
03/12/2015 Adrienne N. Hester
Content is one of many marketing strategies that is extremely powerful, but before you start using it for your business you will want to know the “why” and “how” of it.

Corporate Communication Strategies: What They Are and How to Use Them

multicultural faces
01/13/2015 Adrienne Hester
Communication matters to businesses as they help those inside and outside their industry understand what’s happening. With more information freely flowing between all departments, more tasks can be done.

How To Use Twitter For Publicity Purposes

Twitter Logo
04/11/2014 Adrienne N. Hester
The second most popular social network, behind Facebook, is the micro-blogging website Twitter, according to eBizMBA. For some companies it"s growing in popularity among young people faster than Facebook.