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Mobile Marketing: Creating the Perfect Multigenerational Campaign

multigenerational multicultural mobile usage
10/18/2018 Max Chekalov
When segmenting your target market it’s possible to miss something when several different target segments come together in one setting.

The Landscape of SMS Marketing

Communication Icons
02/13/2014 Adrienne N. Hester
Short-message service (SMS) refers to what is commonly known as text messaging. These messages can be sent cell phone to cell phone, or from Web-based services to cell phones.