adrienne@2girlsconsulting.com

Welcome

2GC builds mutually beneficial relationships between companies and their audience with solid strategies to develop awareness and grow businesses. We take the guess-work out of marketing and brand development, to help your company build its client base and expand its services or product offerings. We're here to support your business's ability to focus on growth without losing momentum to branding and marketing missteps.

your message.  your clients.  your business.

In My Opinion

The Basics for a Good Social Media Strategy

Social Media Engage & Interact
02/05/2019 Adrienne N. Hester
Implement these three simple steps and you will be well on your way to a sound social media strategy.

Creating a Social Media Strategy

social media
07/16/2015 Adrienne N. Hester
How can you begin to create a social media strategy? Your best bet is to work with a professional skilled in creating business strategies for social media so that you don't waste any time or efforts.

3 Powerful and Simple Social Media Tips to Boost Brand Development

social media tree
04/03/2015 Adrienne N. Hester
Utilizing the powerful tool that is social media is an excellent way to build your brand. Here are three keys ways to use your social media platforms to better develop your brand.

Consistent Brand Messaging When Building Your Personal Brand

Hair
03/03/2014 Adrienne N. Hester
Building a powerful personal brand starts with you. How you present yourself publicly and online strongly affects how your brand is interpreted by the masses.

4 Important Email Marketing Strategies

Emails
01/06/2014 Adrienne N. Hester
Email newsletters are an important part of any marketing campaign, particularly as people spend increasing amounts of time online. E-newsletters go directly to customers' inbox, giving them an advantage over other forms of social media.

Would Your Business Benefit From New Corporate Communication Strategies?

Work Zone - Creative Thinking
11/27/2013 Adrienne N. Hester
All executives have in common a need, if not a duty, to achieve a degree of administrative skill. This includes public and internal communication, and while it is unlikely a typical executive is "un-skilled" at public speaking and other forms of information processing, the skill level varies widely between individuals.

Executive Media Training – Eliminating the Fear, and More

Press Conference
11/12/2013 Adrienne N. Hester
It's fairly common knowledge that public speaking is at or near the top of most people's list of fears. Some even say they fear it more than death itself.

Marketing Strategies: Then & Now

Then & Now
06/09/2013 Adrienne N. Hester
For business owners, if you're not keeping up with technology you're getting left. The speed in which technology evolves and advances is stunning, and a comparison of marketing strategies then and now proves that point emphatically.

When Bad Things Happen to Good Businesses: Reputation Management

Microphones
05/12/2013 Adrienne N. Hester
You have developed your business so it delivers what people want when they want it. Not only have you established your product and services, you have also advertised and promoted your company effectively through traditional media like newspapers, radio, and television, as well the Internet.

The Importance of Good Publicity

Public Relations
03/16/2013 Adrienne N. Hester
You have an idea. You are going to create a revolutionary product or service to make life better for everyone and make you a lot of money.