adrienne@2girlsconsulting.com

Welcome

2GC builds mutually beneficial relationships between companies and their audience with solid strategies to develop awareness and grow businesses. We take the guess-work out of marketing and brand development, to help your company build its client base and expand its services or product offerings. We're here to support your business's ability to focus on growth without losing momentum to branding and marketing missteps.

your message.  your clients.  your business.

In My Opinion

3 Ways to Improve Your Marketing Strategies with Content

Why
03/12/2015 Adrienne N. Hester
Content is one of many marketing strategies that is extremely powerful, but before you start using it for your business you will want to know the “why” and “how” of it.

Event Consultation Experts Explains Venue Questions

Money and Time
03/14/2014 Adrienne N. Hester
For most, venue and ambiance are the first things to attract you to a space for your event and many locations meet these basic requirements and are similar in cost. However, you have to dig deeper to find what those expenses cover and whether a venue is right for your needs.

How to Communicate Your Vision Strategy

Butterflies
02/04/2014 Adrienne N. Hester
When two parties come together there are occasionally creative differences that must be resolved to move forward. It is important to be able to explain your vision to your client while also listening to their ideas for the vision and end results.

The Core Concepts of Effective Reputation Management

Tree at Night
01/10/2014 Adrienne N. Hester
"Character is like a tree and reputation like its shadow. The shadow is what we think of it; the tree is the real thing." Abraham Lincoln.

Brand Development through Relationship Marketing

Shopping
12/29/2013 Adrienne N. Hester
Relationship Marketing is an important part of brand development, focused on the long-term benefit of customer retention. This strategy places an emphasis on building customer relationships.

A New Logo, Now What?

Logo - Current
10/28/2013 Adrienne N. Hester
So your enterprise is sporting a new logo, now what? You might think it's easy to continue to market your brand the same way you did before, but it's not.

Top 5 Mistakes Business Owners Make When Implementing Online Marketing Strategies

Mistake
04/14/2013 Adrienne N. Hester
As a business owner, the main goal of your overall marketing strategy is to communicate to your customers how your business can help them solve their problems, with the outcome of getting and keeping profitable and valuable customers. In today's digital age and with all current advances in technologies, business owners can reach out to thousands of people in new and engaging ways.

Success In Brand Development Related To Mobile Consumption Patterns

Mobile Devices
03/30/2013 Adrienne N. Hester
Internet consumption patterns are rapidly evolving. Any brand strategy needs to account for the pace of change.