adrienne@2girlsconsulting.com

Welcome

2GC builds mutually beneficial relationships between companies and their audience with solid strategies to develop awareness and grow businesses. We take the guess-work out of marketing and brand development, to help your company build its client base and expand its services or product offerings. We're here to support your business's ability to focus on growth without losing momentum to branding and marketing missteps.

your message.  your clients.  your business.

In My Opinion

The Basics for a Good Social Media Strategy

Social Media Engage & Interact
02/05/2019 Adrienne N. Hester
Implement these three simple steps and you will be well on your way to a sound social media strategy.

3 Powerful and Simple Social Media Tips to Boost Brand Development

social media tree
04/03/2015 Adrienne N. Hester
Utilizing the powerful tool that is social media is an excellent way to build your brand. Here are three keys ways to use your social media platforms to better develop your brand.

How To Properly Use Reputation Management

Secrets
03/24/2014 Adrienne N. Hester
The online world cares about image. It is the sole focus of a lot of what the Internet is all about after all.

Consistent Brand Messaging When Building Your Personal Brand

Hair
03/03/2014 Adrienne N. Hester
Building a powerful personal brand starts with you. How you present yourself publicly and online strongly affects how your brand is interpreted by the masses.

4 Important Email Marketing Strategies

Emails
01/06/2014 Adrienne N. Hester
Email newsletters are an important part of any marketing campaign, particularly as people spend increasing amounts of time online. E-newsletters go directly to customers' inbox, giving them an advantage over other forms of social media.

Does Your Marketing Strategy Begin in the Right Place?

Mall
12/17/2013 Adrienne N. Hester
It never ceases to amaze me how many business owners spend all kinds of time and other resources creating and implementing a marketing strategy that begins at step two. They either ignore the important first step altogether, or pay so little attention to it that it contributes little or nothing of value to the final plan.

Would Your Business Benefit From New Corporate Communication Strategies?

Work Zone - Creative Thinking
11/27/2013 Adrienne N. Hester
All executives have in common a need, if not a duty, to achieve a degree of administrative skill. This includes public and internal communication, and while it is unlikely a typical executive is "un-skilled" at public speaking and other forms of information processing, the skill level varies widely between individuals.

Small Business Marketing Strategies: Leverage Your Network

Network
07/07/2013 Adrienne N. Hester
Many small businesses spend a large part of their budget on marketing to generate new business prospects. For many small businesses, new clients come from referrals which is a different kind of marketing altogether.