adrienne@2girlsconsulting.com

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PR Effectiveness in a Virtual World

Communication
06/18/2013 Adrienne N. Hester
June is Effective Communication Month – as if we could ignore effectively communicating the other eleven months of the year! However, it is an excellent opportunity to get back to the communications basics and discuss how some of the time-tested tools and strategies for PR effectiveness might be applied to successfully communicate in the virtual world of the Internet.

Consistent Brand Messaging – Your Key to Business Success

Consistency
03/09/2013 Adrienne N. Hester
In today's media driven world, marketing your business is not only a good idea, it's absolutely essential to be successful. Between the traditional media such as newspaper flyers and direct mail, and newer media such as websites, social media and blogs, consistent brand messaging is the key to telling everyone who you are and what you do.