adrienne@2girlsconsulting.com

Welcome

2GC builds mutually beneficial relationships between companies and their audience with solid strategies to develop awareness and grow businesses. We take the guess-work out of marketing and brand development, to help your company build its client base and expand its services or product offerings. We're here to support your business's ability to focus on growth without losing momentum to branding and marketing missteps.

your message.  your clients.  your business.

In My Opinion

How to Successfully Develop Your Brand Development

cake ingredients
04/10/2016 Adrienne N. Hester
A good marketing strategy is as necessary to developing your brand as having a good product. Your strategy must stress the importance of a consistent, seamless, multi-dimensional brand experience for the consumer. This plan should consider a branding effort that includes television, radio, print, Internet, and customer interaction that presents your product in a similar style that reinforces the company message.

Extending your Reach in the Community is Good for Business

paper cut out people
05/22/2015 Adrienne N. Hester
Whether you are a start-up or a mature business, your company will benefit from establishing some type of community outreach. A focus on community outreach can be as valuable in growing your business and getting name recognition as the usual channels of promotion.

3 Tips for Writing Winning Proposals

luck is not a strategy
05/18/2015 Adrienne N. Hester
When working with larger companies, many times they will ask for a formal proposal of your intended services, otherwise known as a business proposal. These documents exist as a type of formal communication between two companies about what products or services will be rendered. Here are three tips for writing a winning business proposal.

Consistent Brand Messaging – Your Key to Business Success

Consistency
03/09/2013 Adrienne N. Hester
In today's media driven world, marketing your business is not only a good idea, it's absolutely essential to be successful. Between the traditional media such as newspaper flyers and direct mail, and newer media such as websites, social media and blogs, consistent brand messaging is the key to telling everyone who you are and what you do.