adrienne@2girlsconsulting.com
Welcome
2GC builds mutually beneficial relationships between companies and their audience with solid strategies to develop awareness and grow businesses. We take the guess-work out of marketing and brand development, to help your company build its client base and expand its services or product offerings. We're here to support your business's ability to focus on growth without losing momentum to branding and marketing missteps.
your message. your clients. your business.
In My Opinion
What Is In Your Marketing Mix?
You must have the right marketing mix to successfully promote and grow your brand. A great marketing strategy is like cooking great BBQ. It takes time. It is the same with mix marketing - you start by selecting a marketing consulting.
4 Ways to Make Your Corporate Image Evolve
Every corporate image must evolve. Always plan to switch things up and stand out.
Remember the Little Things with Brand Development
Did you know brand development is more than just a logo and a tagline? It is a persona you create for your business and it is extremely important to your success.
How To Properly Use Reputation Management
The online world cares about image. It is the sole focus of a lot of what the Internet is all about after all.
Consistent Brand Messaging When Building Your Personal Brand
Building a powerful personal brand starts with you. How you present yourself publicly and online strongly affects how your brand is interpreted by the masses.
How to Communicate Your Vision Strategy
When two parties come together there are occasionally creative differences that must be resolved to move forward. It is important to be able to explain your vision to your client while also listening to their ideas for the vision and end results.
The Core Concepts of Effective Reputation Management
"Character is like a tree and reputation like its shadow. The shadow is what we think of it; the tree is the real thing." Abraham Lincoln.
4 Important Email Marketing Strategies
Email newsletters are an important part of any marketing campaign, particularly as people spend increasing amounts of time online. E-newsletters go directly to customers' inbox, giving them an advantage over other forms of social media.
Brand Development through Relationship Marketing
Relationship Marketing is an important part of brand development, focused on the long-term benefit of customer retention. This strategy places an emphasis on building customer relationships.
A New Logo, Now What?
So your enterprise is sporting a new logo, now what? You might think it's easy to continue to market your brand the same way you did before, but it's not.
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