2GC builds mutually beneficial relationships between companies and their audience with solid strategies to develop awareness and grow businesses. We help you refine your messaging and assist you with developing well-designed message-driven graphics, web design, social media strategies and media campaigns to meet your potential customers where they are.

your message.  your clients.  your business.


Hone Your Content Strategy & Development

what if
09/23/2015 Adrienne N. Hester
How good is your content? There are a lot of what ifs to consider and that’s why Content strategy and development starts with identifying your target audience and ends with implementing a distribution schedule that reaches the members of your audience effectively.

Developing a Premium Brand

premium brand clothing store front
09/15/2015 Adrienne N. Hester
Statistics show a premium brand has a 90 percent recognition rate. With these brands, consumers tend to make purchases based upon the name associated with them. However, they not only offer the perception of premium quality, they deliver.

An Events Consultant is Your Personal Guide to Success

business conference room
09/03/2015 Adrienne N. Hester
A well thought out event is a touchstone for maintaining a quality corporate image. Special functions showcase achievements, and express appreciation to clients and shareholders alike. A professional event consultation team brings a fresh perspective to your decision-making table. At 2GC we have been there, and done that. We will help you do it better.

Taking Your Dream to Fruition is Possible with a Proven Project Management Team

Oh the Places You'll Go
08/07/2015 Adrienne N. Hester
Great! You have an idea, not just any old idea, but the best idea since sliced bread. OK, so maybe not that good, but it is good. You ask yourself, why hasn't anyone thought of this before? You think, hmmm, I should do something with this idea...

Why Reaching Out to Your Community Will Strengthen Your Business

07/28/2015 Adrienne N. Hester
A community is more than just a group of strangers who happen to live within a specific geographic area. This "stranger" mentality hurts businesses as much as it does society because instead of seeking for community support and relationships, potential customers seek the lowest price on the internet. And so in this digital age, community outreach is more important than ever.

3 Things Your Corporate Image Shouldn't Be Without

the road to success is always under construction
07/21/2015 Adrienne N. Hester
The road to building a corporate image is both incredibly exciting and rewarding. It's also a road that does not and should not end and isn't without some frustrations. But the entire process of crafting the perfect corporate image doesn't have to be so difficult when you are equipped with these three things.

Creating a Social Media Strategy

social media
07/16/2015 Adrienne N. Hester
How can you begin to create a social media strategy? Your best bet is to work with a professional skilled in creating business strategies for social media so that you don't waste any time or efforts.

Include Corporate Social Responsibility in Your Brand Development Strategy

07/09/2015 Adrienne N. Hester
Brand Development includes more than communicating your company's services or product offering to potential clients and partners. When planning your brand development strategy, consider adding a program or activity which illustrates corporate social responsibility (CSR) to your business plan.

4 Ways to Improve Organizational Culture

business lunch
07/05/2015 Adrienne N. Hester
Organizational culture is not something that is established overnight, but with the right effort it can be created. And once it is, you should never cease finding new ways to enhance it. Here are four ways to improve organizational culture.

Averting Disasters when Planning an Event

rain drops
06/25/2015 Adrienne N. Hester
Are you planning an event? Ever thought about what could go wrong? Now, multiply the potential problems, if not downright disasters, that could occur and why you should seek the help of a professional skilled in event consultation.